iPad and Pharma
With the birth of iPhone iOS, a brand new user interface was built around touch and swipe gestures. This was a revolutionary new technology that brought large numbers of users to a single device, in addition to spawning touch imitators like Android.
Now with iPad, there is an even wider audience that can benefit exponentially from this new paradigm for mobile computing.
- Web Article 3 reasons why Pharma reps need the iPad
- Web Article Why the iPad is a Sales Rep's Best Friend
- Web Article Novartis, The iPad & 35,000 More Visits To Docs